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Tag: Digital Marketing

7 Powerful Tips to Optimize Your Social Media Advertising Campaigns

7 Powerful Tips to Optimize Your Social Media Advertising Campaigns

Tired of running your social media ads campaigns with a poor return on investment (ROI)? You need to optimize your social media advertising campaigns. A well optimized social media ads campaign will increase conversion and ROI. Google is a great way to find new customers and make more sales, but in 2018 when rumors about the impending death of search engine optimization (SEO) are rife, attention is switching to social media. Social media is a big deal for brands who…

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10 Actionable Steps That Will Instantly Increase Email Open Rate

10 Actionable Steps That Will Instantly Increase Email Open Rate

How have you managed to increase email open rate? Are you getting the desired ROI from your email marketing campaign? Does your email open rate sucks? Are you experiencing email open rates decline? Email marketing is one of the best digital marketing strategies that is helping marketers, brands, and businesses to grow their blogs faster and reach massive target audience. It is credible, low-cost, and measurable. A recent study by “The Radicati Group” on Email Statistics Report 2017 – 2021,…

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How to Go Viral with Micro-Influencer Video Marketing (Infographic)

How to Go Viral with Micro-Influencer Video Marketing (Infographic)

Discover the power of micro-influencer video marketing with this infographic. In recent years, attitudes among content marketers have undergone a significant change. With focus moving away from vanity metrics such as reach and impressions, the content marketers of 2018 are instead leveraging hyper-targeted content to develop deeper audience relationships and to drive genuine brand engagement. Key to this strategy are micro-influencers who present a more targeted and cost-effective alternative to traditional macro-influencer marketing.    Micro-influencers have much smaller audiences of…

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Why Every Seasoned Marketer Is Bullish About Blogging Today?

Why Every Seasoned Marketer Is Bullish About Blogging Today?

Are you one of the bloggers and content marketers who is bullish about blogging? A seasoned marketer today knows the importance of having a content marketing / content creation strategy for his brand or organization. If your company has not already invested in blogging, that means you’re not bullish about blogging. Now is the time to capitalize and maximize on the blogging potentials, so that you don’t lose out to the competition. The statistics on content and blogging alone, build…

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The Essential Elements of Cross-Channel Marketing (Infographic)

The Essential Elements of Cross-Channel Marketing (Infographic)

Is cross-channel marketing good for your business? Before you answer this question, consider the following… Where are your customers? Decades ago, that wasn’t a difficult question to answer. Your customers were probably in your physical store space, or they were on the phone. Or, if you had a wider reach, you could ask sales people exactly where those customers were. But that has all changed, thanks to our expanding use of technology and our expanding notion of what is a…

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9 Underutilized Social Media Strategies for Promoting Your Blog

9 Underutilized Social Media Strategies for Promoting Your Blog

Disclosure: This post contains affiliate links. What are some the most underutilized social media strategies you can use today to promote your blog and maximize ROI? We will answer that question in a moment. Blogging is cool. If you do it the right way, you can monetize your blogging adventure and create a living out of it. The most popular bloggers across the globe get paid to travel, learn, read and write for their blogs. They live a lavish lifestyle…

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How To Find Linkable Assets + Types Of Linkable Assets

How To Find Linkable Assets + Types Of Linkable Assets

This article will cover some of the essential aspects of a link building campaign including how to find linkable assets and the SEO benefits of beefing up your backlink profile. It will identify what information is worth leveraging to earn links back to your website. It will also discuss the most effective tactics for link building, as well as some alternative strategies to use if a site has minimal to zero linkable assets. Related Post: How to Make Google to…

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Long-Form Content: Why It Matters, How to Write It

Long-Form Content: Why It Matters, How to Write It

The mere thought of producing long-form content is enough to make some marketers and business owners break out in a cold sweat. That’s understandable; it seems there aren’t enough hours in the day as it is. However, although creating long-form content might sound like a big hassle, the efforts can pay off exponentially, which brings us to; Why Does Long-Form Content Matter to Your Marketing Strategy? Long-form content matters to your SEO and content marketing campaigns because it offers many…

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How To Raise Your Freelance Writing Rate In 5 Simple Steps

How To Raise Your Freelance Writing Rate In 5 Simple Steps

The idea to raise your freelance writing rate is scary than you can imagine, especially if you only have a couple of valued clients you are working with. Please, for the record… Thanks to Lisa Sicard of Inspire to Thrive for giving me this topic idea a few days ago after she left a comment on my blog … However, as you contemplate the thought of raising your freelance rate, many things come to your mind. One of the most…

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Is DesignEvo the Best Free Professional Logo Maker in the Marketplace?

Is DesignEvo the Best Free Professional Logo Maker in the Marketplace?

Do you need the best free professional logo maker to create a professional logo for your brand? Before you answer that question, let me ask you these… Does your brand have a professional logo? Why do you need a logo for your brand or business? A professional logo helps to express your brand culture and represent your business in ways that will attract and generate more leads, clients, and sales. The benefits of having a brand logo go beyond your…

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