What are the most profitable freelance writing niches? Are you a freelance writer who is struggling to nail the most lucrative writing niches in the freelance writing space? Probably, you are, since many of us have been there.

But the truth is that some freelance writing niches are more profitable than others–meaning that there are many better paying writing gigs in the freelance marketplace than you can imagine. That is why you often read or hear seasoned freelance writers telling you to find your freelance writing niche, and narrow down your writing niche.

Nonetheless, it is vital to find and narrow down because prospective clients favor hiring freelance writers who specialize in a particular niche over a general-all-weather freelance writer.
But you may ask;

What Makes a Freelance Gig profitable?

The ratio of supply and demand is what makes a niche profitable. Thus, if the need for SEO freelance writers is high, logically, it is a profitable freelance writing niche.

Even as I used SEO writing as an example, the truth is that the need for freelance SEO writers is higher because every marketer and web owner want to appear on search engine result page (SERP) one. And you cannot possibly get there without an excellent SEO strategy. So, as you can see, it is a profitable niche.

Another reason a niche is profitable is the amount paid to freelance writers per article or the compensation they receive for their work. Depending on the terms you agreed on, which could be per word or project, your compensation plan determines the profitability of the niche.

As I said earlier, using SEO as a niche example, all freelance writing projects are not the same, and compensation varies as such. Thus, In this article, you discover the top 12 most profitable freelance writing niches that will make you more money.

Related Post: 7 Easy Ways to Increase Your Freelance Writing Income

What Are The Most Profitable Freelance Writing Jobs?

Several high-paying writing gigs are in the freelance marketplace. All you have to do is find them. However, I’ve made it easier for you with this list of 12 better-paying freelance writing jobs. Hence, here’s the list of freelance work that pays writers well.

The ratio of supply and demand is what makes a niche profitable. Thus, if the need for SEO freelance writers is high, logically, it is a profitable freelance writing niche. Click To Tweet

Profitable Freelance Writing Niche #1: Book Ghostwriting

This one comes top for me because it is a more lucrative writing job–the highest paying freelance writing work than all the other writing gigs. Why? Because as the name or title suggests, the writer is not getting the credit for writing the book. The credit goes to the client who will input his byline as the author and not the freelance writer.

As a result, they pay well for each project. In fact, the price for each ghostwriter book comes at $30,000 ~$35,000. It is an excellent compensation and not a bad idea since the book you wrote has the feel and message of your client and not your own. Thus, clients will collaborate with you on the project to make sure your content aligns with their voice.

ProfitableFreelance Writing Niche #2: White-papers

Profitable freelance writing niches

Source Image: LinkedIn

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Businesses are looking for white paper freelance writers because it is more sophisticated than other content types. The white paper content marketing offers users a solution to their problems in ways that will persuade and move them to action.

Hence, it is a lucrative writing gig because it basically identifies company problems and then figures out and compare solutions to find the best one that solves the issue. White papers are not your typically long-form content of about 2,000 words. They are content that ranges from about 5~12 pages.

Consequently, it means that you’ll have to put in a significant amount of time and effort into your writing to create a best seller. How? You’ll need to conduct an extensive interview with the client to draw out the information you need for your project.

In that way, you’ll be able to create a powerful sale tool for your client. Payment varies and starts from around $3,000 per project.

White papers are not your typically long-form content of about 2,000 words. These are content that ranges from about 5~10 pages or more. Click To Tweet

Profitable Freelance Writing Niche #3: Long-form Content

Have you ever considered long-form blog content a lucrative freelance writing gig? They are, and for a good reason. They’re usually ultimate guideposts that range from 2000+ words. Not every marketer has the time to write these types of blog content consistently; that is why they regularly outsource the services to freelance writers to fill the void.

And they pay amazingly well. You can use LinkedIn to get many such writing jobs in the B2B niches.

*Important* Long-form content is not about word stuffing to raise your word count; you need to know:

Please, read this article to understand what a long-form blog post is, why it matters, and how to write it.

Related Post: 10 Powerful Ways to Retain Freelance Writing Clients

ProfitableFreelance Writing Niche #4: Case Studies

Typically, case studies are a collection of success stories from people in your industry and used mainly in the marketing circle to attract and gain new customers. This area of freelance writing is so lucrative in itself since a case study content can easily convince prospects to buy your product or services.

However, you can gather most case study articles through interviews with experts in your niche who have collaborated with you on a project or projects, and from clients, you’ve worked with, including existing customers. Moreover, a case study material is natural to write and structure, in that it provides the:

  • Challenges your clients faced.
  • Solutions you provided that helped them out, and the
  • Results they achieved from using your product

Furthermore, the conclusion of your case study will help prospects to draw a profound conclusion or make positive buying decisions. In addition, a case study shows your ability, the value of the services you can bring to the table, and how you can help your clients and prospects make similar successes.

In light of this, case study freelance writers are in demand and pay well per project. And since all companies and businesses–small and more significant companies are continually searching for ways to out-perform their competitors, the use of case study articles has become prominent.

But the exciting part is that business owners are too busy to write it themselves or they do not know how to write compelling case study articles. That is where freelance case study writers come in handy. So if you can craft remarkable case study pieces, you should go for this niche.

Several high-paying writing gigs are in the freelance marketplace. All you have to do is find them. However, I've made it easier for you with this list of 12 better-paying freelance writing jobs. Click To Tweet

Related Post: How to Raise Your Freelance Writing Rates In 5 Simple Steps

ProfitableFreelance Writing Niche #5: SEO  Writing

Let me ask you this; is there a company or business that runs a blog but does not want his target audience to find his website online? You answered correctly; there is none. We all want to appear on Google’s first page. And as you may already know, content marketing is the creation and distribution of content to attract and retain prospects.

However, to attract and retain a loyal readership, you must appear in searches. That is why you need to know about SEO. A well-optimized content will make it easier for your blog to appear on Google and other search engine results.

Thus, the market demand for SEO freelance writers is enormous. So if you’re an SEO freelance writer, you’re in a profitable niche. Businesses will pay you more to write content that ranks higher on Google. And the best part is that, if you know how to write SEO-friendly articles, you will be able to cover different topics from Google’s algorithm updates to keyword latest trends.

This writing niche puts you in a better position to attract high-paying recurring freelance writing clients. The need for you to learn how to write SEO optimized content has never been more critical than now. So, learn how SEO writing and scale your freelance writing business.

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Profitable Freelance Writing Niche #6: Personal Finance Writers

Personal finance writers are in constant demand. It is a massive market for freelance writers and among the top 10 most profitable freelance writing niches. Moreover, with trade deals and other financial assets, including cryptocurrency being renegotiated day-in-day-out, the need for personal finance writers is not slowing down anytime soon.

Therefore, if you have some knowledge in business, make the most of it, and find yourself some personal finance clients. You don’t have to be an expert in finance to make your way as a personal finance writer. You can learn along the way, that’s the best part about writing. 

For example, I got a client from LinkedIn who wanted me to write an article in a niche I do not know. He said he saw my profile and believe I’m the right person for the job. And because he came to me, I didn’t want to say, “I’m sorry I cannot do it; it’s not my niche.” That, to me, would be unprofessional.

Instead, I took the offer and gave him my rates, which he accepted without further negotiations. It was $325 for a 1,000-word article. I went to work, did my research, and complete the job. He wrote back to thank me for it. In fact, that gig resulted in a six-month freelancing work with the client.

Here is my point; don’t wait until you become an expert. Learn along the way.

Case study writing is so lucrative in itself since a case study article can easily convince prospects to buy your product or services. Click To Tweet

Profitable Freelance Writing Niche #7: Sales Page/Landing page Freelance Writers

Can you write a compelling sales copy that sells? Perhaps, but it requires excellent copywriting skills and talent to craft sales pages that convert visitors to customers. That is why businesses are frequently searching for freelance writers who specialize in writing sales pages. And they pay incredibly well.

Nonetheless, sales page copywriters charge from $750 ~ $3,000 per page, and the best way to learn this freelance copywriting niche is to view sales pages of established marketers and take inspiration from them. Interestingly, the only thing a marketer needs from you is to deliver results. So make it your priority!

Here’s a sample sale page by the CopyBlogger team.

Profitable freelance writing niches

Can you write a compelling sales copy that sells? Perhaps, but it requires excellent copywriting skills and talent to craft sales pages that convert visitors to customers. Click To Tweet

The sample above shows how to create sales pages that convert site visitors into buying customers.

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Profitable Freelance Writing Niche #8: E-Book Writing

E-books are becoming more popular in recent times. And with e-book sales exceeding $4 billion in the United States alone, all businesses and web owners are now creating ebooks to grow their email subscriber list.

ebook sales statisrtics

Source: The New Publishing Standard

And the best part, the more popular and advanced it becomes, the higher the rate for a short e-book–a special kind of content upgrade that is designed to convert website visitors to leads and customers. In consequence, blog owners are paying freelance ebook writers higher rates to get their jobs done.

It is indeed a hot topic in blogging because not only do they use ebooks to convert leads and grow an email list, many marketers are selling their e-books, and thereby making passive income from it. Did you know? Some freelance writers are charging from $2,000 for a start to write a short e-book?

However, even with the best ebooks writing tools, not everyone can create an e-book. You can learn how to create your first e-book here.

E-books are becoming more popular in recent times. And with e-book sales exceeding $4 billion in the United States alone, all businesses and web owners are now creating ebooks to grow their email subscriber list. Click To Tweet

Profitable Freelance Writing Niche #9: Technology Writing

Did you know that freelance technology writers are in demand? Yes, there is an increase in demand for writers in this niche. This particular niche is one of the most profitable freelance writing niches. It encompasses anything from:

  • Computers
  • Mobile devices
  • Blockchain
  • Cryptocurrency
  • And so forth.

The tech industry is a moving train that no one can stop; and so is the need for freelance writers. The job market in this niche is phenomenal, and marketers in this area of digital marketing are continually searching for writers who can create content that will resonate with their target audience.

They want freelance writers who can write compelling copy that will increase their readership and also attract potential clients. They will pay you handsomely well to create:

  • Blog content
  • Product reviews
  • Email newsletters
  • Case study articles
  • Landing pages
  • Etc.

I have written blog posts for clients in the cryptocurrency market, and their pay is good. It is one of the best profitable freelance writing niches in the freelance marketplace.

Handpicked: 10 Business Writing Best Practices That Will Improve Your Writing Faster.

Top 10 Most Profitable Freelance Writing Niches

Did you know that freelance technology writers are in demand? Yes, there is an increase in demand for writers in this tech related niche. Click To Tweet

Profitable Freelance Writing Niche #10: Technical Writing

The name alone tells you the complexity of the jobs in this niche. But clients are willing to pay premium rates for you to explain complex materials in ways that all users, including engineers in the field and end-user or consumers, will easily understand.

The complexity of this job makes it one of the best profitable freelance writing niches. Nevertheless, although it is a sophisticated writing gig, what I love about freelance writing is that you don’t have to be an expert in your writing niche before you can start your freelance writing business. You learn along the way.

*Important note* Technology and technical have a striking resemblance, but the difference is that technology implies to the systems and devices which are the product of scientific intelligence. Whereas, technical refers to any complicated philosophy or know-how. It signifies the proficiency, technique, or mastery behind a product or something.

Profitable Freelance Writing Niche #11: Business Plan Writers

Startups who are seeking funding for their new businesses often need to create a sizzling-hot business plan or a confidential information memorandum (CIM) to impress investors. If you love learning what makes a business tick and can tell a good story, these freelance writing gig is for you.

Jobs in this niche start at several thousand dollars in pay and go up from there, depending on the complexity of your business plan or CIM. Despite that, a business plan or a confidential information memorandum is a written document which describes how a startup or already established brand plans to take his business to the next height. It consists of:

  • Product or services
  • How your product can help the end buyer
  • Marketing KPIs
  • The marketing strategy that will help you beat the competition
  • Budgeting and financial planning

 In addition, a business plan has two primary purposes:

  1. It serves as a roadmap that will enable you to run your business with a more unifies or consistent approach.
  2. A business plan or a confidential information memorandum CIM is one of the main factors why stakeholders, clients, and investors request plan advice from startups before they can invest in your project.

Therefore, you must prove or give evidence that you have a roadmap or sustainable plan for success. Nobody wants to lose money, so give them a reason to invest in your startup.

Technical writing tells you the complexity of the jobs in this niche. But clients are willing to pay premium rates for you to explain complex materials in ways that all users—engineers and end-users will easily understand. Click To Tweet

Profitable Freelance Writing Niche #12: Press Release Writing

A press release is a short written message that conveys particular information concerning your business undertakings or an event that connects to your business. It could be the launch of a new product or similar ventures. Ideally, a press release is presented via media coverage through different channels.

The significant advantage of this type of communication is that it aids you to reach not only your target audience but also a broader market who may seek you out. In other words, it gives you immediate exposure.

That is why this freelance writing gig is in high demand, and the rates for a short press release writing is high as well.

Wrapping it up

While there are plenty of freelance writing jobs in the market, these 12 are the most lucrative-highest paying freelance writing niches that I know. These freelance writer jobs are a growing industry that can help you live the laptop lifestyle–earn a decent living while creating freedom for yourself.

I recommend that you read this article to know how to impress prospects and find your first freelance writing job. Please, tell us in the comments your best paying freelance writing niche.


Avatar

Moss Clement

Moss Clement is a freelance writer & blogger. Founder of Moss Media and content manager at Writers Per Hour. He is working closely with B2B marketers - helping​ several startups grow their online presence in the digital marketing space. By delivering highly informative content pieces​, he has assisted small & medium-size businesses to build their online reputation and connect them with their buyer persona. Connect with him on Twitter and LinkedIn.

18 Comments

Avatar

Raphael Orji · July 28, 2019 at 8:13 am

Hello Moss,

Thank you for this beautiful piece, I couldn’t stop reading over and over.
Too much sauce bro, you need to see how much smiles I’ve got on my face now.

    Avatar

    Moss Clement · August 4, 2019 at 3:09 pm

    Hi Raphael,
    I’m glad you like the article, I so much appreciate it 👍 😀. Thanks a lot for stopping by and commenting.

Avatar

Paul · July 8, 2019 at 6:09 am

Freelance writing jobs are superb if you are already known writter to many, because for bloggers like us this is the kind of job that we can do both in front of our desktop.

Great article moss enjoyed knowing what topics are indemand in your view.

    Avatar

    Moss Clement · July 11, 2019 at 12:51 pm

    Yes, Paul. As a freelance writer myself, I know how frustrating it can be when you are struggling to find freelance writing gigs. And if the jobs you get are not paying you well, you will not make enough to take care of your business. The freelance writing gigs on the lists are exceptionally incredible.
    Thank you for coming by and commenting. I appreciate it.

Avatar

Gaurav Kumar · July 6, 2019 at 11:29 am

Hi Moss,

Choosing the profitable niche is the first thing that you need to launch your professional freelance writing career. It is necessary to understand the demand and how you are going help clients meeting their targets.

Glad you have shared this.

    Avatar

    Moss Clement · July 6, 2019 at 5:59 pm

    H Gaurav,
    You have said it all. The best way to start a freelance writing business is to define your niche marketing to see how profitable it is. And if your niche isn’t lucrative, then you can narrow down until you hit the best spot. Thank you for coming by and adding to the discussion.

Avatar

Hazel Joy · May 6, 2019 at 10:48 am

This is very insightful, Moss. SEO and finance niches are profitable because they help people either make money or save money. My most popular blog post this year concerns tips on how to afford to travel. Money makes money!

    Avatar

    Moss Clement · May 7, 2019 at 4:50 pm

    That’s right, Hazel. You got to spend money to make money. I’m so happy that you like the article and finds it helpful. Thank you for contributing to the conversation. I will have a look at your site content.

Avatar

Bikram Kalsi · November 16, 2018 at 12:24 pm

Hey Moss Awesome article.
I think when it comes to freelance writing, you need to pick a niche and industry and perfect your skills to become the best.
You are more likely to get more work when you become an expert in an area.

Very resourceful article.

    Avatar

    Moss Clement · November 17, 2018 at 12:01 am

    That why it’s important to niche or narrow down your target market and not being a freelance writer on a broad market. I agree with you, Bikram, it will also help you land better paying clients because clients love to hire writers who have a specialty.

    Thanks for contributing!

Avatar

Ryan K Biddulph · November 16, 2018 at 6:26 am

All rock big time Moss. I was an eBook ghostwriting guy once. What a fun time. I did articles for my client who posted ’em on his blog, then converted each post into an eBook. Became a best seller too.

    Avatar

    Moss Clement · November 17, 2018 at 12:08 am

    Oh! That’s a memorable experience, Ryan. Helping someone with quality content, then repurpose the content to another format (ebook) and become a best seller is phenomenal. The demand for ebook writers are great. I’m actually looking at creating my first ebook. Thanks for adding to the discussion!

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KEVIN L SMITH · November 16, 2018 at 3:43 am

Thank you for posting this article; the information is helpful !

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Amanda Ricks · November 16, 2018 at 1:08 am

As always Moss, a very thorough list of high paying freelancing work.
I have one to add, from my own experience, writing for professionals, like doctors, veterinarians etc who want to offer a blog on their website. It is extremely helpful to have some sort of background in the area but if you do it can be very lucrative.
Have a good day. 🙂

    Avatar

    Moss Clement · November 16, 2018 at 9:08 am

    You’re right, Amanda. Medical health writers are in high demand as well. Doctors are always busy with work and have less time for content creation, which is why they’re paying freelance writers to write in their niche. You don’t need to be a health professional to land this kind of gig.

    Thanks for adding to the discussion!

Avatar

Enstine Muki · November 15, 2018 at 12:43 pm

Hey Moss,
Good to be here bro and thanks for this helpful content. I know a couple of freelance writers that are doing well.

Though this is a tough niche as you have to be constantly looking for writing gigs, I know it’s one of the ways to make money online.

Hope you are set for a wonderful weekend coming ahead

    Avatar

    Moss Clement · November 15, 2018 at 4:40 pm

    Hi Enstine,

    Nice to see around. Yes, freelance writing is a way to make money online, but as you said, you have to keep looking out for potential clients because you can’t make do with just a few clients. The good part is that once you’re established and known in the industry, you don’t go searching for clients, they come to you.

    Thanks for coming by and contributing to the discussion.

25 Essential Freelance Writing Resources For Total Beginners - How To Win At Freelance Writing · May 8, 2019 at 3:27 pm

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