Instagram has gained more popularity in recent years, thanks to Facebook’s Mark Zuckerberg. Hence, to become a successful blogger on the platform, you need to have the right amount of followers.
I have explained six easy hacks to increase your Instagram followers in a previous article. But before I discuss the 12 easy hacks for growing your Instagram followers, let’s first understand why you need more Instagram followers.
Here are some reasons why you need more Instagram followers:
- Everyone likes to share pictures. It makes Instagram one of the most extensive user base with 800 million monthly users, and also one of the best social media sites to promote your blog or business.
- More followers mean more visitors to your blog, and you can convert them to loyal customers.
- Once you reach 10K followers, you can share links to your Instagram posts.
- Branding pictures with your blog posts on Instagram can quickly make your post go viral.
- More followers on Instagram is the same as building an email list; you can quickly send your promotion to a larger group on the platform.
Now Let’s see the 12 Easy Hacks to Get More Instagram Followers:
There is a time of day when most users are online on Instagram. You have to identify the best time when users are online to post your content for maximum exposure.
If you do not post at the correct time, the chances are that your target audience may miss it. As a result, you need to experiment with the timing to figure out the best time to share your content
Here is an excellent post to understand the best time to post your content to Instagram:
Image credit: CoSchedule
2: Follow Other Users and Influencers in Your Niche
One trick that will help you get more followers on Instagram is to follow more people. Yes, rightly said. To get more targeted followers in your niche, you have to take the initiative and follow them.
Make a list of top influencers in your niche, and start following them, engage with them in various ways to get noticed.
How can I engage with Influencers in my niche on Instagram?
To engage with influencers is simple. Make it a habit to regularly like their posts and leave meaningful comments on their pictures, and reshare their content.
There are many other ways, but these are the most effective. Very soon, you will get their attention, and they will return the favor and follow you back, like your pictures, as well as re-post your content.
They have thousands of targeted followers, and the chances are that their followers will follow you back.
One smart way to find a blogger in your niche is to search users with #hashtag related to your niche.
For example, I searched top influencers who post pictures with these tags; #blogging, #bloggingtips, #blog, etc. The screenshot above shows one of the many results I got from the search.
Related Post: How to Use Instagram to Grow Your Business
3: Use Tools Like Venngage to Create Customized Instagram Pictures
To get more likes and followers, you need to create fabulous pictures which are Instagram friendly and, little more than a clear image – images with text, Infographics, etc.
Tools like Venngage has a lot of templates to quickly create Instagram images with text, headlines, Infographics, and many more.
Please, read this remarkable post to learn how to create Infographics for your Instagram posts and blog content.
4: Post Consistently on Instagram
One of my observation of Instagram is that the more you post, or the more consistent you are, the more followers you will get. Even people will not unfollow you. Try to be consistent and post at least 2-3 images per days.
Try to mix up personal and your niche related images and quotes. It should have a combination of these types of content to keep your followers coming back for more. When you do not have any pictures to post, you can use quotes, images, blog post or repost Influencers or other users Instagram post.
Have a look at Pat Flynn’s Instagram account as seen on the screenshot above for more inspiration.
5: Use Instagram Stories Wisely
Instagram stories are a great place to get user’s attention. But please, make sure you use it wisely. Highlight selected stories and put them in the story. People love to see stories with text, location, emoticons, and some picture effects.
See the example of an Instagram story in the screenshot below.
6: Profile Does Matter – Optimize Your Profile Properly
Optimize your profile by writing an incredible profile description. Instagram provides you with 150 words space and one link. Make every word count.
- Use meaningful emojis
- Add relevant keywords
- Include a link back to your website or the product page
A good user profile helps visitors to follow you if they find it appropriate. Ms. Ileane’s Instagram profile is a perfect example to emulate.
As seen on the screenshot above, she used keywords that her audience is continually searching for, and added a link to her YouTube channel.
Related Post: How to Boost The Credibility of Your LinkedIn Profile
7: Build Your Personal and Business Brand
Instagram is a great platform to build your brand. For example, when you post pictures related to your blogging niche, add a personal touch, such as your picture to promote yourself.
Here’s a sample I did on MailChimp landing page and pop-up box for inspiration.
8: Track Your Marketing Results
You need to closely track the result of your Instagram activities to find out what type of post and timings are working for you. Refine your post schedule till you get the best combinations. Repeat it over and over, and get the result you are expecting.
Several tools can help you schedule your posts on Instagram.
9: Use Instagram Ads
Along with promoting yourself on Instagram, you need to use Instagram advertising to publicize your blog or brand and reach increase visibility. Therefore, make sure to set your daily budget and marketing key performance indicators (KPIs). Also, ensure to track the result because it will help you get more followers quickly.
10: Embed Instagram Widget on Your Blog
Instagram offers a widget which you can use on your blog and website to get more followers.
Embedding the widget on your blog or website will make it easier for your blog visitors to follow you on Instagram directly from your blog. Also, use Instagram in the list of social media widget to let the user follow you easily.
Here is an excellent WordPress plugin to place Instagram feed on your WordPress blog. Example from Shoutmeloud to show Instagram followers along with other social media sites.
11: Interact With Your Followers and Other Users
Make sure you like and comment when a follower post s content, they will return the favor and do the same for your posts. It results in keeping the existing followers with you and get you more followers.
A comment or conversation with a post will result in making the post-viral and get more followers.
Also, make sure that you reciprocate when other users in your niche follow you. Like and comment on their post. They will eventually do the same for you.
12: Promote Instagram Using Giveaway
Giveaways are another great way to get more followers. People love to participate in free giveaways in exchange to follow you.
The best part is that they are real people and not some spam. Some examples of giveaways you can offer are:
- Gift cards
- Free e-books/books
- Coffee gift card, and many more.
There are various tools available in the market to create your Instagram campaign quickly; I use Gleam for my Instagram Giveaway.
I hope these simple hacks will help you to get more followers on Instagram. Please, do share this blog post with your friends and followers. Furthermore, I would love to hear from you how to get more followers on your Instagram post.