Instagram has gained more popularity in recent years, thanks to Facebook’s Mark Zuckerberg.
Hence, to become a successful blogger on the platform, you need to have a good amount of followers.
I have explained 6 easy hacks to increase your Instagram followers in a previous article.
But before I discuss the 12 easy hacks for growing your Instagram followers, let’s first understand why you need more Instagram followers.
Here are some reasons why you need more Instagram followers:
- Everyone likes to share pictures, this makes Instagram one of the largest user base with 800 million monthly users, and also one of the best social media sites to promote your blog or business.
- More followers means more visitors to your blog, and you can convert them to loyal customers.
- Once you reach 10K followers, you can share links to your Instagram posts.
- Branding pictures with your blog posts on Instagram can quickly make your post go viral.
- More followers on Instagram is same as building email list, you can quickly send your promotion to a larger group on the platform.
Now Let’s see the 12 Easy Hacks to Get more Instagram Followers:
#1• Find the best time to share your Instagram posts
There is a time of day when most users are online on Instagram. You have to identify the best time when users are online to post your content for maximum exposure.
If you do not post at the correct time, chances are that your target audience may miss it.
As a result, you need to experiment with the timing to figure out the best time to share your content
Here is a good post to understand the best time to post your content to Instagram:
Image credit: CoSchedule
#2• Follow other users and influencers in your niche
One trick that will help you get more followers on Instagram is to follow more people.
Yes, rightly said. To get more targeted followers in your niche, you have to take the initiative and follow them.
Make a list of top influencers in your niche and start following them, engage with them in various ways to get noticed.
How can I engage with Influencers in my niche on Instagram?
To engage with influencers is simple. Make it a habit to regularly like their posts and leave meaningful comments on their pictures, and reshare their content.
There are many other ways, but these are the most effective.
Very soon you will get their attention and, it will result in them following back, like your pictures, as well repost your content.
They have thousands of targeted followers, and chances are that their followers will follow you back.
One smart way to find a blogger in your niche is to search users with #hashtag related to your niche.
For example, I searched top influencers who post pictures with the tag, #blogging, #bloggingtips, #blog, etc.
The screenshot above shows one of the many results I got from the search.
#3• Use tools like Venngage to create customized Instagram pictures
To get more likes and followers, you need to create amazing pictures which are Instagram friendly and, little more than a plain image – images with text, Infographics, etc.
Tools like Venngage has a lot of templates to quickly create Instagram images with text, headlines, Infographics, and many more.
Please, read this remarkable post to learn how to create Infographics for your Instagram posts and blog content.
#4• Post consistently on Instagram
One of my personal observation of Instagram is that, the more you post, or the more consistent you are, the more followers you will get.
Even people will not unfollow you. Try to be consistent and post at least 2-3 images per days.
Try to mix up personal and your niche related images and quotes. It should have a combination of these types of content to keep your followers coming back for more.
When you do not have any pictures to post, you can use quotes, images, blog post or repost Influencers or other users Instagram post.
Have a look at Pat Flynn’s Instagram account as seen on screenshot above for more inspiration.
#5• Use Instagram Stories wisely
Instagram stories are a great place to get user’s attention. But please, make sure you use it wisely.
Highlight selected stories and put them in the story. People loves to see stories with text, location, emoticons and some picture effects.
See an example of Instagram story in screenshot below.
#6• Profile does matter – optimize your profile
Optimize your profile by writing an incredible profile description. Instagram provides you with 150 words space and one link. Make every words count.
- Use meaningful emojis
- Add relevant keywords
- Include a link back to your website or product page
A good user profile helps visitors to follow you if they find it relevant.
Ms. Ileane’s Instagram profile is a perfect example to emulate.
As seen on screenshot above, she used keywords that her audience are constantly searching for, and added a link to her YouTube channel.
#7• Build your personal and business brand
Instagram is a great platform to build your personal brand.
For example, when you post pictures related to your blogging niche, add a personal touch, such as your picture to promote yourself.
Here’s a sample I did on MailChimp landing page and pop-up box for inspiration.
#8• Track results
You need to closely track the result of your Instagram activities to find out what type of post and timings are working for you.
Refine your post schedule till you get the best combinations. Repeat it over and over and get the result you are expecting.
There are many tools that can help you schedule your posts on Instagram.
#9• Use Instagram ads
Along with promoting yourself on Instagram, you need to use Instagram ads to promote your blog or brand.
Set your daily budget and track the result. These tactics will help you get more followers quickly.
#10• Embed Instagram widget on your blog
Instagram offers a widget which you can use on your blog and website to get more followers.
This will make it easier for your blog visitors to follow you on your blog directly. Also, use Instagram in the list of social media widget to let user follow you easily.
Here is a nice WordPress plugin to place Instagram feed on your WordPress blog.
Example from Shoutmeloud to show Instagram followers along with other social media sites.
#11• Interact with your followers and other users
Make sure you like and comment when a follower post s content, they will return the favor and do the same for your posts.
It results in keeping the existing followers with you and get you more followers.
A comment or conversation with a post will result in making the post viral and get more followers.
Also, make sure you reciprocate when someone from your niche follows you. Like and comment on their post. They will eventually do the same for you.
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#12• Promote Instagram using Giveaway
Giveaways is another great way to get more followers. People love to participate in free giveaways in exchange to follow you.
The best part is that, they are real people, and not some spam.
Some examples of giveaways you can offer are:
- Gift cards
- Free e-books/books
- Coffee gift card, and many more.
There are various tools available in the market to quickly create your Instagram campaign, I personally use Gleam for my Instagram Giveaway.
Over to you
I hope these simple hacks will help you to get more followers on Instagram. Please, do share this blog post with your friends and followers.
Furthermore, I would love to hear from you how to get more followers on your Instagram post.
About the author
Ravi is a motivated blogger who blogs about Blogging tips, tools, SEO, money making tips on your blog and everything you need to know about Blogging at Ravisinghblog. He works as a Software engineer by profession but loves blogging and traveling. Subscribe to his Youtube Channel here.