Being able to regularly come up with blog topic ideas to write about is exciting and fun, it is the love of every blogger.
But at some point in your blogging, you find yourself struggling to find unique blog topic ideas or blog content ideas for your post.
It is at this stage of your blogging journey that you can see how frustrating blogging is sometimes. It is no surprise why many bloggers complain of writer’s block.
I have been there before – the same situation where I spend the day staring at my computer screen trying to figure out some blog content ideas for my next post.
The good news is that, after many trials and errors, I finally found the easiest ways to generate a list of quick blog post ideas – topic ideas your readers will love.
But before we continue with this topic, let us know why you need a blog in the first place.
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This brings us to;
Why is a blog important to your business?
Many studies conducted by experts have proved the importance and benefits of having a business blog.
For example, a report compiled by HubSpot of 120 Marketing Stats, revealed these findings:
- A blog is an element of inbound marketing that is helping businesses and companies convert visitors to customers, in that 57% of businesses have acquired customers through blogging.
- Blog frequency impacts customer acquisition
- Your blog can influence your ideal reader’s buying decision.
- Each month, B2C businesses that blog regularly produce over 85% more leads than companies who do not blog.
- B2B companies that blog bring on more than 65% more leads every month than their counterparts who do not blog.
- Companies with blogs have 55% more website engagement and visitors than those without blogs.
As you can see, having a business blog is important if you want to grow your business faster, as it helps you expand your brand, convert your blog readers to leads and buying customers.
Now that you know why you need a blog for your business, let’s head over to tips for generating unique blog topic ideas for your blog.
In this post, I will show you the exact steps I use to consistently come up with blog post ideas for my blog and for my freelance writing clients.
#Important# Most of the tips here are based on how to generate blog topic ideas from other sources.
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Let’s move ahead …
• Use Google Suggest to find what your ideal reader want to read
To help you find topics your ideal reader want to read, ask yourself the following questions:
- What are some pressing problems your ideal reader is struggling with?
- What blog topics do my readers find most interesting?
- What content type do they want help with?
The list of question to consider goes on and on, but you have to start somewhere.
For example, if your blog or website is about parenting, it is obvious your readers are parents who are constantly searching for advice on how to raise responsible kids, how to be a good parent, how to better discipline their child, etc.
So how do you get blog post ideas to cover those subjects? That is where Google Suggest come to play.
Simply pick up your keyword parenting, as in the case of your niche and go to Google and type it into the search box.
The search result page will give you great blog post ideas to write about. See the screenshot above.
That’s not all, scroll down to the “related search” section at the bottom of your Google search result, as seen in the screenshot below.
Here you’ll discover more blog topic ideas to fill into your content calendar.
And if you want more, that is, if Google search is limited, head over to another free tool, KWFinder and enter your search query.
This tool will also give you a list of blog post ideas for your next post. Interestingly, now you have more than enough blog topic ideas that will last you for over a month.
#Important# These free tools will limit your search queries. Therefore, for an in-depth list of topic ideas, I advise you use or upgrade to a premium package.
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• Get blog topic ideas from Pinterest
Pinterest is an inspirational powerhouse for blog post ideas because with Pinterest you will never run out of blog topic ideas to write about.
Tons of relevant search result will be presented to you. In fact, once you open Pinterest, you’re greeted with streams of blog topic ideas even before you place your search query.
However, I advise you enter your niche into Pinterest’s search box as it will open up a flood of post ideas in your niche with the most popular pins at the top.
Even if the topic ideas seems to have been covered many times over, you actually have not created an article on the subject. Use it as an inspiration for a more in-depth blog post by filling any loopholes.
As a result, you will create an epic blog post in a unique voice or language your audience will love to read.
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• Use Amazon’s “Look Inside” to find blog post ideas
Many bloggers and freelance writers might not be familiar with this tool. This Amazon’s look inside feature is breathtaking, hands down. I haven’t seen anything like it when it comes to discovering new blog post ideas.
For instance, if you are a blogger or social media marketer whose blog or website covers topics on social media marketing, but you’re struggling to come up with content ideas for your next post.
Or, you are a freelance writer whose niche market is social media marketing, and your client wants you to create posts on the subject, but you can’t seem to find the right topics to cover for your client.
Don’t stress out because Amazon Look Inside got your back.
Here is how the Amazon Look Inside feature work.
Go to Amazon and type your keyword, (we are using social media marketing as your niche keyword) social media marketing into Amazon’s search bar and hit the search button.
The search result page will show you a long list of books on social media marketing. After selecting your preferred book, click on the book cover or the “look inside” logo to have a preview of what is inside the book.
#Important# Before selecting your book of choice, click on the book cover to make sure the book has a Look Inside logo on it.
When you’ve open the book, scroll down to the Table of Content section. There you will find tons of blog post ideas that will last you for as long as you can remember.
∗Please Note∗: The screenshots in this section are not clear because I wasn’t able to do the screenshots from my laptop. The was a glitch so I had to improvise and take snapshots instead!
This is in fact, my #1 tip for content ideas. Why? Because the authors of these books are experts in the industry who already know the formula.
They know the formula because they have already done the necessary research work involve and are able to:
- Pinpoint topics their target audience (who are also your target audience) want to read.
- Find the problems they want to solve.
- Identify frequently asked questions (FAQ) your buyer persona is always asking.
Should you read the book? No! All you need is the Table of Content that will supply you with unlimited information for creating content unique content ideas.
*Quick Note* This strategy cannot work on your smartphone, if you’re using your Android smartphone to browse and do research. I tried it on my Moto 4G Android it didn’t work. I don’t know about iOS and iPhone.
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Let move forward…
• Use Quora to find blog post ideas
Quora is a social media question and answer site that is guaranteed to give you practical ideas for a blog post to wow your audience.
Quora is a community of people comprising your target market, experts in your industry, and others. On Quora, people are busy asking reasonable questions on different topics and getting the answers they need.
Who are asking the questions? Your target market, and others in various niches.
Who are providing the answers? Those with comprehensive knowledge of the subject in question, which includes experts and influencers in your niche.
So, follow conversations you’re interested in, contribute to answers. Go through the stream and find questions or answers that’ll add value to your buyer persona.
Here is the easiest way to find topic ideas for your blog on Quora.
In this example, I used my Quora for Android. Simply open the app, and on the top left corner you’ll see the ?search tab, click to open it.
Then type in your keyword. Here, I’m looking for blog post ideas for freelance writing, so my keyword is freelance writing as seen on the screenshot above.
Next, Quora will present your search result with an option to filter your result.
The options you have for filtering you search are many, but because you’re looking for blog post ideas, your best option is the “Question” tab.
After you check the question tap, click “Done” on the tip right corner of the screen.
The above screenshot shows you the filtered questions for freelance writing. As you can see, each question has a some answers associated with it.
Armed with such massive data, you have unlimited blog topic ideas for your blog and your freelance writing clients. So, use Quora to find real questions from your target audience.
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•Ask your ideal reader what he wants to read next
The truth is, although you try as much as possible to figure out what your target audience wants to read by conducting various research and brainstorming other sites, you can never fully understand what they want if you do not ask them.
Nobody can tell you more about your buyer persona, their issues, pains, and struggles than your target market, because he is the one who is wearing the shoes, and knows exactly where the pain is.
So, speak to your readership and ask them what they want to read or what they need help with the most.
Facebook is the best place to start talking to and asking your target market what they want. This means joining relevant Facebook groups if you do not have one already.
Darren Rowse’s Problogger Community is a great community for bloggers to interact with other bloggers and get help by asking relevant questions. You can start from there, and while you’re there, search for other relevant groups and join them as well.
It is also an avenue where you can create a poll or survey your target audience to pinpoint the type of post they want to read.
For instance, Darren conducted a survey where he asked readers what they need help with the most. Respondents came up with different pain problems, such as:
- How to get more readers fo my blog post
- How to come up with blog post ideas
- How to start a profitable blog
- How to get more blog traffic
As you can see, these are powerful blog content ideas that are guaranteed to drive massive traffic to your site, because your audience said that’s what they want you to write about.
He actually posted the result of the survey on the Problogger Community page. When I saw it, I took advantage of it and immediately wrote on the first one with the highest percentage, “how to get more readers.”
The concept here is to talk to people, don’t be afraid to ask. Use can survey templates to make it easier for you.
Here’s how to post your polls and surveys on the social media giant – Facebook, and what type of polls and surveys you can post on the platform.
So what are you waiting for? Join as many Facebook groups as you can, and please be active for about two weeks before conducting a survey.
#Important note# The groups you join are not yours, so before you do any poll or survey, seek the permission from the group’s owner or moderator.
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Concluding this post
It is worthwhile endeavor to know how to consistently come up with blog topic ideas your audience will love to read, as it will help you in creating content regularly, and save you precious time.
In fact, you can confidently say bye-bye to writer’s block because you are now armed with strategies that will give you more gran a years worth of content ideas for your personal blog, business blog, and your clients as well.
Apply these tips and come tell me about it in the comments section.
Moss Clement is a blogger and B2B freelance writer who blogs at www.mossmedia.biz. He is working with B2B marketers and individuals like you by providing high-quality blog content writing, ghostwriting, and other writing services that are tailored to the needs of your target audience.